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-   -   New Marketing Campaign: Long Live the Note (http://hfboards.hockeysfuture.com/showthread.php?t=1318609)

Noteman 01-08-2013 11:33 AM

New Marketing Campaign: Long Live the Note
 
Quote:

In preparation for the start of the upcoming season, the Blues have begun airing new 30-second TV spots during local programming.
The spots feature the team's new marketing campaign, "Long Live the Note," and look back at the franchise's rich history while keeping an eye on the bright future. Both former legends and current Blues players are featured in each of the spots, which began airing Tuesday, Jan. 7.
http://blues.nhl.com/club/news.htm?id=649332

Gotta say that I'm a huge fan of these ads. Easily the best marketing campaign since "Do You Bleed Blue?"

Daley Tarasenkshow 01-08-2013 11:55 AM

This is by far better than the lame "whatever it takes"

MattyMo35 01-08-2013 12:14 PM

Love it. Not quite as good as "Do you Bleed Blue?", but it's great.

bleedblue1223 01-08-2013 12:43 PM

Anyone else still say **** you Keenan when you see Gretzky?

Noteman 01-08-2013 01:13 PM

Quote:

Originally Posted by bleedblue1223 (Post 57291457)
Anyone else still say **** you Keenan when you see Gretzky?

Yes. Then I think about the hideous third jerseys he stopped the team from wearing. Fair trade.:sarcasm:

BergMan 01-08-2013 01:41 PM

Well that was just awesome. They really stepped their marketing up a level. Remember bergy playing journey was last years ad?

rory b bellows 01-09-2013 06:21 AM

Pretty sure the bleed blue campaign was ripped off from Toronto, so props to them for being creative and original this time around

CitizenSnips 01-09-2013 07:38 AM

i like it

shows our tradition and the new era of excitement

Falco Lombardi 01-09-2013 08:42 AM

20x better then the Don't Stop Believing or Whatever It Takes.

The Note 01-09-2013 11:26 AM

Much better, second best since the Bleed Blue campaign

HockeyGuy73 01-09-2013 04:51 PM

I'm in the minority. I dont care for them. Dont get me wrong, they are good spots, but they dont get me all excited to be watching hockey again. I was hoping for something more. I guess thats all part of being a Blues fan.

Celtic Note 01-09-2013 05:30 PM

Quote:

Originally Posted by HockeyGuy73 (Post 57359199)
I'm in the minority. I dont care for them. Dont get me wrong, they are good spots, but they dont get me all excited to be watching hockey again. I was hoping for something more. I guess thats all part of being a Blues fan.

It is just ok. It really wasn't done with much energy or quality. The concept is desirable though.

Blues88 01-09-2013 07:42 PM

Quote:

Originally Posted by HockeyGuy73 (Post 57359199)
I'm in the minority. I dont care for them. Dont get me wrong, they are good spots, but they dont get me all excited to be watching hockey again. I was hoping for something more. I guess thats all part of being a Blues fan.

The narrator(?) brought it down a notch for me. I wanted Liev Schreiber.

BleedinBlueSince1972 01-10-2013 02:33 AM

Quote:

Originally Posted by The Note (Post 57336015)
Much better, second best since the Bleed Blue campaign

I concur.

:handclap:

Halak Ness Monster 01-11-2013 12:03 AM

Agree with the concerns. Doesn't get me fired up for hockey and the narrator isn't that good.

Sorry to say it but this is a marketing campaign that is better suited for the Cardinals or Red Wings. A team with a history of championships. Hearing "The Great One and Hull on the same line" made me want to punch a wall because it instantly reminded me of Yzerman's blast. Our history is heartbreaking.

A better idea would have been "The Final Step" or something along those lines. Something to remind us how close a Cup is in our future.

Prussian_Blue 01-11-2013 03:26 PM

Quote:

Originally Posted by Blues88 (Post 57367813)
The narrator(?) brought it down a notch for me. I wanted Liev Schreiber.

Concur, on both counts.

Bluester 01-12-2013 06:47 PM

I do like these.

STLBLUES44 01-13-2013 09:34 AM

awesome "traditions" video... terrible narrator.


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