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08-17-2009, 12:56 PM
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Join Date: Apr 2006
Location: North Central Jersey
Country: United States
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Holy crap why do people keep wasting money?

Babies should sleep on their backs, but magazine ads rarely depict them that way: study

Are parenting magazines sending the wrong message? A new study says they may be putting kids’ safety at risk.

A study published in the journal "Pediatrics" on Monday finds that more than one-third of publications targeted toward women ages 20 to 40 show pictures of babies in unsafe sleeping positions, which could be dangerous for new parents.

The American Academy of Pediatrics (AAP) recommends that caretakers put newborns to sleep on their backs, and to avoid loose bedding, soft sleeping surfaces and bed sharing, which can reduce the risk of Sudden Infant Death Syndrome (SIDS).

But when the "Pediatrics" study examined almost 400 pictures of sleeping babies from 28 women’s magazines, including "Parenting," "Pregnancy" and "Baby Talk," the infants were often portrayed curled up on their sides or sleeping on their bellies in many advertisements.

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