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09-24-2003, 04:23 AM
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Join Date: Mar 2002
Location: Toronto
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Originally Posted by Douggy
Consider the following scenarios:

#1: An Eight year T.V. contract, paying 'x' dollars per year.

#2: A Three year T.V. contract, paying '2x' dollars per year.

Assuming each one will give the NHL the same amount of exposer per year, and the same amount of games per week, which one do you choose?
Can you think of a good reason that you'd take the first optinion? The only one I can think of is that your assuming that your TV ratings are going to go in the crapper even more than they are now. I think if your that worried about your TV rating you'd take the short term deal anyways and start making changes to your marketing and adjusting the rules of the game to make it more interesting.

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