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09-24-2003, 04:22 PM
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Location: London, Ontario
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While using the numbers I gave may favour certain situations, I was basically trying to ask: Should the NHL try to sign a long term TV deal, or a short term one that offers a greater amount of money?

My point being that a longer deal would be better because the TV Network would be more inclined to market a product that they were commited to for the long term.

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