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08-14-2010, 07:02 PM
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their hockey dept gets the most exposure on a pro level, but not much else. exposure in no way relates to retail sales.

you also gotta remember, hockey is a very niche sport. baseball is different than hockey in that kids don't really care what the pro's play because they know that most of the equipment they use, they can't play anyways, or it's a disadvantage to use. pro's are the only ones who use wood bats. everyone else college and down use aluminum, therefore it doesn't matter what the pro's play.
baseball is a very different animal than hockey when it comes to equipment.
and think of how many people in the US as well as asia and south america play baseball at the youth and amateur level...that's a lot of aluminum bats.

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