Miscellaneous NHL Discussion including Fantasy Talk, #10
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07-13-2011, 08:04 PM
A Fistful of Dollars
Join Date: Jan 2004
Originally Posted by
I know this isnt flyer related but i had to post this. i hope some of these are a joke because theyre bad........ why dont the jets just go with the old jersey's????
Could be to stake a separate identity from the prior incarnation. Also, merchandise sales will likely be higher with a new jersey and logo, rather than retracing that of the relocated franchise. It is possibly a gamble but if the new colors boom, people will support it and sales will follow. If the new scheme is determined to be a failure, Plan B could include a nod to the past (similar to New Coke/Classic Coke, when Coke changed the flavor back in the 80s to New Coke, demand for the original version followed and convinced the powers to switch back) provided any possible legal issues are subdued.
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