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10-17-2011, 10:29 PM
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Originally Posted by Harmony View Post
You may watch HNIC because of Cherry but I'd still bet 99 % of people watches HNIC because there's a hockey game. If Cherry left, these people wouldn't stop watching HNIC.

The revenues generated by Cherry's presence are marginal at best.
I have a friend who sells ads for the CBC and he told me the cost of sponsoring Coaches Corner is huge and much more than Cherry makes. It's definitely a revenue generator for the network.

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