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12-03-2011, 08:00 PM
Join Date: Feb 2002
Location: frozen north
Originally Posted by
until the bigs start buying up the middles again.
I think it's beyond their control now - look at all the new breweries in Minnesota the last 10 years old or so: Surly, Flat Earth, Fulton, Harriet, Steel Toe, Lift Bridge, Brau Brothers.... People can have amazing beer brewed locally all over the place now: Nebraska, Fargo, Rollingstone, the list goes on and on. We saw America reject Folgers and Maxwell House, and embrace Starbucks and Caribou. The Red Delicious is dying, and the Honeycrisp is taking over. It will take longer with beer , but the trend for quality tasty product over mass-produced schleck is underway, and InBev knows it, and they're scared.
Any time a beer company brags about the container their beer is served in (vortex bottles, it turns blue when it's cold), they are desperate.
Oh, and man up for that triple hopped Miller Lite!
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