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10-05-2012, 06:03 PM
  #148
txpd
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Join Date: Jan 2003
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Quote:
Originally Posted by CapitalsCupFantasy View Post


Because it makes a ton of sense financially to spam advertising for a league that's on strike?
yea, you missed the point. its not about the advertising for the league thats not playing. its the fact that as a rule, the direct tv center ice commercials start running WELL before training camps open. Last lockout that was still the case.

the point being that previous to the last lockout sales of center ice was treated as if the league was going to reach a cba deal and play hockey. they charged their current customers as if the nhl was going to play 60 days out as usual. acting, again, as if the nhl was going to get a cba and play hockey.

this time its totally different. there's been zero effort to sell nhl hockey anywhere as if its an accepted fact that the nhl is not playing this season.

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