Thread: NHL Fan Boycott
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10-10-2012, 12:08 PM
Buck Aki Berg
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Originally Posted by Clock View Post
I'm hoping an appreciable amount of people cancel their cable / satellite / whaetever subscriptions and cite the lockout as one of the big reasons. I'm just about there.
This is actually a good idea. The people who have GC and CI, quite often, are people following a secondary team outside of their home market, or are the type who will watch regardless of who is playing.

Most people can cut these subscriptions and still follow their home team. So they aren't cutting their 'core consumption' of hockey, rather it's the 'luxury consumption' that's lost.

Obviously this doesn't work for displaced fans (eg. Wings fans in Nashville), who would be lost without these programs. But for people who use it to follow a secondary team, or just to have something to watch on an off-night for their home team, it's a way to voice your displeasure without having to cut off your nose to spite your face.

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