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Complete Rebranding, New Logo & Arena Renovations - Part II
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11-11-2012, 06:03 AM
a new era
Join Date: Jun 2007
The Tampa Bay Lightning have named Total Hockey as a preferred partner today, the organization announced. The two organizations will collaborate in an effort to grow the game of hockey at the grass roots level and encourage green efforts in the sport.
The partnership’s first endeavor is to integrate HockeyGreen at the professional hockey level. HockeyGreen is Total Hockey’s composite stick recycling program that rewards players for going green by recycling their broken and unusable composite hockey sticks instead of discarding them. Every broken composite hockey stick is eligible for a $10 credit towards a qualifying stick purchase at Total Hockey.
The new partnership between the Tampa Bay Lightning and Total Hockey incorporates the HockeyGreen program at the Tampa Bay Times Forum and the Lightning’s practice facility, the Brandon Ice Sports Forum. Broken composite sticks will be collected from all players who practice and play at the rinks.
In an effort to find a way to recycle carbon fiber, Total Hockey is collecting and housing large amounts of carbon fiber materials to provide scientists with a large cache for research and development. These third party organizations are focusing on finding efficient and cost-effective ways to recycle these resources.
In exchange for the Lightning’s participation in HockeyGreen, Total Hockey will be providing hockey equipment for use in local youth hockey development programs. This partnership demonstrates Total Hockey’s commitment to growing the game of hockey throughout the nation. As the exclusive hockey equipment retailer of USA Hockey, Total Hockey supports youth hockey endeavors and continues to help increase youth hockey participation across the nation.
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