: Blue Jays Discussion:
Off-season Madness the 3rd: Jeffrey Loria taketh and Jeffrey Loria giveth away
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11-14-2012, 11:04 AM
Join Date: Dec 2005
What a great business decision by Rogers. In the early 90's there wasn't a kid in Canada who didn't know who Joe Carter was. Now, I would highly suspect a good portion of kids couldn't even name a Blue Jay.
I'm sure from an investment standpoint someone has done a cost-benefit analysis. I would guess that the benefit far outweighs the large cost. If you can get a generation of kids excited about the Blue Jays again. That will recoup the money easily within 10 years.
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