Thread: News Article: Forbes 2012 NHL team values
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11-28-2012, 11:01 PM
  #17
surixon
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Quote:
Originally Posted by Gm0ney View Post
But in terms of revenues, last year was probably the high-water mark for the team (for a non-playoff year). Everyone was buying Jets merch from Jets Gear in St. Vital and MTSC. Every home game was a party...lots of concession spending. I don't see merchandise sales ever surpassing 2011-2012. Concessions might continue apace. But if the team doesn't grow revenues as quickly as league average, they eventually fall behind with a cap tied to league revenues...
I don't neccessarily buy the notion that last year was the high point revenuewise. I think it is importanat to note that the bulk of NHL merchandise is pooled into one big pot and than split 30 ways. The Jets may see some decrease in merchandise from their own team run stores, but I really doubt that those sales factered largely into team revenues. The Jets also raised ticket prices by 3% and I hear that concessions may have gone up slightly as well. Those will more than offset any decrease in team source merchandise sales and as PS241 stated a potential very lucrative Canadian TV deal is around the corner. I also think that every team gets a cut of that NBC deal as well which is worth $200 million a year or roughly $7 million a team. I don't see their revenue streams doing anything but increasing.

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