Advertisements on IIHF jerseys
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12-28-2012, 03:01 PM
my heart and I agree
Join Date: Mar 2010
Originally Posted by
There's a reason - pertinent to my OP - why you don't see these advertisements in the Olympics.
Outside of maybe a Nike swoosh or Roots symbol (I believe Roots had the rights to design our American caps for Vancouver) I just think it's supposed to be more about the countries and sport.
Can kind of see your point, but it's all done on just about the same premises. One may be more relevant to the sport, but the fact is they sponsor or take part in the programs (national or club level) in the thought they will have that recognized and shown. It's really not that bad.
I know in Canada the lack of advertisement on the jerseys is made up for in commercials and pseudo-commercials (see Gatorade electrolyte information session commercial last year or two years ago.)
The European league jerseys look a real mess, but if that's what is required to provide for the sport to be played at a certain level then so be it.
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