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12-29-2012, 09:07 PM
ULF_55's Avatar
Join Date: Feb 2002
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Originally Posted by Woodman19 View Post
But what about when the top few teams are so top heavy that they drastically boost costs for the remaining 80%. To many people are looking at the issues as Leaf fans and not Hockey fans.
We must keep in mind the NHL is a brand which is different than being hockey.

There is a lot of hockey that is not NHL related, so to say Leafs fan versus Hockey fan is missing the point about hockey branding.

As a hockey fan I'll turn on the tube to watch any level of hockey.

As a Leafs fan with regards to the NHL brand, I could care less if there were 21 or 30 teams in the NHL brand as long as the Leafs are there I'll watch it. I'd watch the NHL brand with 12 teams if the Leafs were part of it.


The New York Rangers are the most valuable NHL franchise at $1.2 billion, taking the top spot on the Forbes list for the first time since 2004.

The magazine said Tuesday that Montreal is second at $1.18 billion, followed by Toronto at $1.15 billion.
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