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01-24-2013, 11:54 AM
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In an email sent Wednesday, NHL deputy commissioner Bill Daly said the question was “something we will have to address jointly with Players’ Association and IOC and IIHF in the relative near term.”
For their part, players have indicated a strong desire to maintain their role in the Olympic Games. Washington Capitals star Alexander Ovechkin has confirmed his attendance.
The NHL has a number of concerns, including access to its players during the Olympics, and the question of how its brand benefits by shutting down in the middle of a season. A question about television viewership was partially answered earlier this month, though, when TSN’s coverage of the world junior hockey championship in Ufa, Russia, delivered surprisingly healthy viewership numbers in Canada despite the time difference.

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