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01-29-2013, 11:19 PM
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Interesting battle of the attendance claims going on. On Toronto radio station the FAN590 Tuesday afternoon, Keith Pelley of Rogers claimed they sold 35,000 tickets and only gave away 4,000 for the 2012 game (which still doesn't add up to the announced crowd of almost 41,000). Bob McCown, the guy interviewing Pelley, recently said that the Bills in Toronto Series only sold 15,000 for the first game of the old deal (2008), and never went above 20,000 for any game thereafter, which means every game had at least 20,000 freebies.

Most analysts believe the first $78 million deal was a massive money-loser for Rogers, so the question is why renew? Six games versus eight certainly reduces the cost, but I don't get what's in it for Rogers.

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