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02-16-2013, 07:10 PM
NHL Hartford
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Originally Posted by CHRDANHUTCH View Post
nope, and I'll tell you why, Baldwin's fallacy, of the rebranding mid-season, is what turned off the fanbase, once the celebratory outdoor game @ Rentschler, is what is keeping the fanbase away from XL, bobo8192, when Baldwin and WSE got the marketing rights, and then proposed that, that went over like a lead balloon because no business rebrands its franchise 2 months into a season.... XL needs to be replaced at some point fairly soon also.

AEG was allowed to keep the status quo but even they have a conflict of interest, (Manchester)....

nobody I know of liked the rebrand mid-season, I'm glad MSG renewed the domain name, TBH.
The numbers tell and will continue to tell a much different story. The Rangers are not the right fit for the market. I do agree with you though that the re-brand to Whale was done hastily and probably could have used another logo, but the Whale brand is a much stronger brand overall and resonates with the market much more so than the Wolf Pack.

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