What will the NHL Canadian TV deal look like?
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02-26-2013, 11:57 AM
Join Date: Jun 2012
Location: Cold and Dark place!
CBC will have to pony up the cash if they want to keep HNIC but could still lose exclusivity. With so many Canadian teams and two more on the way the NHL would be better off splitting it two or three ways anyway. Also Toronto Night In Canada on CBC is going to be a thing of the past. Rogers and Bell own the Leafs and I expect they use that position to make most if not all the Leafs games a Rogers/Bell property. They be fool not to but they pay market value for those rights.
Expect Quebecor to make a splash both by owning the New Nordique but also by starting an English version of TVA Sports. I expect new national deal to be up for grab for just about every days of the week. Rogers will grab Friday and Sunday, TSN will grab Monday on top of Wednesday. CBC will be told that if they want to keep Saturday they have to add another day like Tuesday. The NHL will want to maximise their Canadian revenue stream and exposure because that where the big sponsorship money is. The bigger the exposure the bigger the sponsorship revenue. Also regional blackout will be gone the network don't like the angst they get from clients because of them and cable operator are moving kicking and screaming to "a la carte" offering. Bell FibeTV and Videotron are doing it and the rest will join them in the 21th century sooner or later. In a real "a la carte" system if a channel piss you off by having blackout that channel is gone am looking at you Sporstnet! Centre Ice will become the thing you buy to watch American teams play against American teams.
No matter what happen your cable bill will go up. The NHL will sell you chunk of Centre Ice by sneaking part of it inside other network and you're going to pay for it if you want any sports no matter if you want CI or not.
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