Thread: The Great One
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03-03-2013, 05:01 PM
  #9
Jonathan17
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Back in '81, he started appearing in ads for GWG jeans. "Great Wayne Gretzky" had the same initials as the jeans. So "great" in relation to his name got a big boost from that ad campaign.

I have a feeling that the exact nickname may have been from a commercial.

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