Forbes: "...hockey, not basketball, would seem to be our preferred winter sport."
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06-21-2013, 10:07 AM
Join Date: Feb 2010
Location: The Triangle
Originally Posted by
IU Hawks fan
Another thing is, selling a larger number of tickets is pretty irrelevant in the Bulls-Hawks case with both selling over 100% capacity, because that comes down to the UC having a higher capacity for basketball.
The Hawks were at 110%, the Bulls at 104%. If the Hawks had more to sell, they would have. But the low demand for Bulls tickets on the secondary market shows that their ceiling if they had more to sell is probably not much more.
I'm not saying you're wrong about demand on the secondary market, but these two key facts are still true:
- The Bulls sell slightly more tickets
- Bulls tickets cost almost 15% more
I included the percentage column in the original chart specifically to illustrate that in cases like Chicago (also Boston and NYC) the NBA seating capacity is the sole reason for the larger gross numbers. That point is not being ignored -- but the fact of the matter is that, regardless of short-term trends on the secondary market, the Bulls are able to peg the face value of their tickets at a substantially higher price than the Blackhawks.
And if we're being completely honest here, bandwagoning likely accounts for a large part of the secondary-market discrepancy. The Bulls went from consecutive conference championships to 5th place and a second-round exit. The Hawks had one of the best regular seasons in history and are in the Finals. If we had objective secondary-market data from the past several years, it would be helpful to know whether the current snapshot matches historical trends -- but that data doesn't exist, and even the extent to which we can talk about it here is purely anecdotal.
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