SM-liiga's new name will be "Liiga"
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09-11-2013, 08:31 AM
Join Date: Oct 2012
Originally Posted by
But still, fast food.. seriously?
Many international sports organizations(IOC, UEFA, FIFA, The FA etc.), leagues(NHL, NFL, NBA, CHL etc.), clubs(Bruins, Canadiens, Patriots etc.) and athletes(Michael Phelps etc.) have fast-food chains as major partners.
Like I said, Subway should be a great partner for Liiga; they are massive, absolutely everywhere these days and have a great, fresh brand image.
I mean, the alcohol industry/breweries are by far the biggest sponsors of Finnish hockey at the moment, and you have a problem with Liiga teaming up with a fast-food chain...?
Last edited by premadonna: 09-11-2013 at
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