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11-01-2013, 06:01 PM
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Originally Posted by ult View Post
He said that the atmosphere in Hartwall arena is subpar when compared to the Ice Palace in St. Petersburg, granted the both arenas are based on the same project and are very similar. And he's not a fan of football like atmosphere, if anything they're trying to copy the best North American examples. They will install a LED ring, improve the lighting and sound systems, and my guess is they will emphasize on a free t-shirts and different "noise-making" merchandise, mascots, cheerleaders, pre-game shows and stuff like that. Like he said, the main goal is to make visiting hockey a popular destination. The less- dependent they are on the people like you mentioned (the ones who complain about kiss-cams) - the better it is.

Also he especially mentioned that he never said that he feels himself as a Finn.
This guy is smart. If more kHL teams follow his model, I believe they will be more successful. The small things go a long way. Things like proper lighting etc.. building proper atmosphere will keep fans coming almost regardless of results. These things he mentions are relatively cheap as well...

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