OT: NFL looking to sell Thursday Night package - NBCSN?
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01-12-2014, 11:22 PM
Join Date: Jan 2005
Originally Posted by
Considering NBC's standing in the prime time TV market, why wouldn't they just put the games on the big network?
A bunch of reasons:
- A cable network would likely pay more. It would likely generate more $$$ in subscriber fees than it would in advertising on a broadcast network.
- An 8:30 ET start is 5:30 PT. NBC affiliates on the West Coast would have to preempt local programming and would be left with no programming for prime time. That's do-able for a Sunday, where people will watch an "early" evening game, but less so for a weekday.
- If it's only an 8 game package or less, NBC would be left with gaping holes in it's Fall prime-time lineup.
- The current Thursday night schedule is far from the marquee matchups scheduled for Sunday Nights or MNF.
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