Predator promotions - Got an idea for a commerical?
Ok, it's time to sell the team.
We have all had ideas from time to time on how to sell the Nashville Predators. Let's collect them here and see if we can maybe get the attention of the upper ups. We care about this team and we ARE the word of mouth for this team. So let's be loud.
My ideas.
With my research, I always felt there should be a civil war connection with this team. When Balls tried to buy the team the lexicon of the south came out; carpetbagger, northerner. And it worked. Balls turned the Preds from a hockey issue to a civic issue and that is a huge mistake. Look the North had to turn to ****, Pillage, and Burn against the Confederacy because you friggin Rebels are tough SOBs and the Union army had to take EVERYTHING of value away from the Confederates to keep you from winning.
I would call the ad campaign "Continuing our battle against Northern Aggression"
I would have a simple poster with the following text. "In the Civil War, the North took our Silverware. Now it's our turn." With a simple image of the Stanley Cup and a Pred Symbol.
I would have some of the talents of Nashville in posters and commericals highlighting with quote from their works. Like Taylor Swift at a Preds game. The commerical would cut to highlights of the excitement of the Preds game and Swift cheering on the team with a "today was a fairy tale" in the background. To continue with this, I would have Lady Antebellum standing behind the Cup wearing the blue and blacks with simple text above them saying "I need you now."
I would come out with a new 3rd in gray and have a blue/gray game
versus Columbus.
Most of you NP.com regulars have here my commercial ideas for the Preds. The Radulov and Hordichuk commercial where Radulov is trying to get an apartment in Nashville.
I would go with a series of Web commercials where the Preds players would answer the message board members questions and it frankly would make fun of the players a little bit. For example:
"How tall is Sullivan and Boullion, really?"
And there would be Sulivan and Boullion answering the question....took bad the camera only shows the upper parts of their heads. "We're 5'9". Really!" And then Rinne and Lindback walk in and all you can see are their torsos. "And we're 6'6"
"Does Trotz have a neck?"
And there would be Barry Trotz looking quizzical. "What's a neck?"
Things like that. You see the best selling point of hockey is the humility and humor of it's players.
I think we need to turn our greatest disadvantage into our greatest marketing tool.
This is a football city, no one can deny it. So why not take advantage of it.
Poile needs to talk to the Titans and try to work out some kind of deal. For instance, If the Preds have a home game on a Saturday night, and the Titans have a home game on Sunday, make a package deal so the fans will go to both. I dont know what the pricing legistics would be, but I'm sure the higher ups could figure out some sort of deal to draw the Titans fans to the Bridge
For commercials- You see Chris Johnson running for a 85 yard TD. Then Legwand scoring on a breakaway. A bone crushing sack by Bullick. Then Tootoo slamming someone into the boards. VY airing out a (rare) TD to Britt, then Weber taking a slapper that goes through the net. I think you can see where this is going. If we can make the Titans fans think that hockey is like football, maybe they'll come
I think the Preds need to use the already huge fan base of the Titans as a way to connect with more sports fans. Obviously the Titans would have to help with this too, but I think they'd be willing.
I think we need to turn our greatest disadvantage into our greatest marketing tool.
This is a football city, no one can deny it. So why not take advantage of it.
Poile needs to talk to the Titans and try to work out some kind of deal. For instance, If the Preds have a home game on a Saturday night, and the Titans have a home game on Sunday, make a package deal so the fans will go to both. I dont know what the pricing legistics would be, but I'm sure the higher ups could figure out some sort of deal to draw the Titans fans to the Bridge
For commercials- You see Chris Johnson running for a 85 yard TD. Then Legwand scoring on a breakaway. A bone crushing sack by Bullick. Then Tootoo slamming someone into the boards. VY airing out a (rare) TD to Britt, then Weber taking a slapper that goes through the net. I think you can see where this is going. If we can make the Titans fans think that hockey is like football, maybe they'll come
I think the Preds need to use the already huge fan base of the Titans as a way to connect with more sports fans. Obviously the Titans would have to help with this too, but I think they'd be willing.
Correct, the NFL bylaws prevent cross promotion. However, I think it's been nice the past couple years to see more and more appearences by the Titans players and staff members at the games. I know our coaching staff attends a day of Titans training camp each year to pickup on different things they are doing and I'm glad to know that our two coaches have a mutual respect for each other.
I think one of the key things to continue to break down is the us vs. them mentality. This is our town. These are our teams. I think with local ownership now established that that barrier is starting to be broken down little by little and I hope to see it continue...
Sadly, the NFL won't cross promote with the NHL. NFL's rules.
Now if you really wanted to take a spin of bad luck for the Predators have commercials where the Preds are interviewing potential owners and bring in prominent Tennesseans.
*Scene cuts to Jack's BBQ where Random Pred staffer is sitting next to Barry Trotz and across from Dolly Pardon and GNASH is standing by*
"Hi, Ms Pardon. We are thrilled you are interested into buying into the team. If there is any questions you need answer, we gladly would answer them for you."
*Dolly Pardon looks shy and meek, "Oh I don't know that much about hockey."
*Random Pred staffer answers back* "It's ok Ms. Pardon. Like we said, we will gladly answer any question you'd like."
"Ok," *Totally bonkers, highly intellegent hockey question comes out of her mouth, totally stunning Trotz and Random Preds staffer*
*Staffer slaps Trotz in the arm* "Yeah, why is that?"
*Trotz still stunned at the complexity of the question looks to GNASH who just shrugs. Cut to action scenes and the pushing of 770-PUCK*
Yeah, the NFL doesn't approve of cross-promotion because it helps the league's competition. Not that the Titans have much to worry about since they sell out every game, but still.
I think the Civil War concept would be great for fostering a deeper rivalry with Columbus.
*Cut to Jack's BBQ where Random Preds Staffer is sitting across from Samuel L. Jackson (Memphis).
*Staffer* So, Mr. Jackson, what do you think you would bring to the Preds?
*Jackson* Oh I'll tell you what *AUDIBLE BLEEP* I would bring. I would bring some *BLEEP* passion. I'll bring some *Bleep* excitement! I will *BLEEP* make the *BLEEP* fans stand up on their *BLEEP* feet. And why the *BLEEP* do I keep *BLEEP* getting *BLEEP* Bleeped?
*Staffer and Jackson looks to GNASH who looks like he's got an Easy button in his paws. He pushes it and the *BLEEP* comes back. Staffer takes the button away from GNASH and hand him a $20*
*Staffer* Gnash, go buy yourself some BBQ ok?
*GNASH gleefully takes the cash and walks over to the counter. Cut to Action scenes and the pushing of 770-PUCK.*
*Cut to Jack's BBQ where Random Preds Staffer is sitting across from Samuel L. Jackson (Memphis).
*Staffer* So, Mr. Jackson, what do you think you would bring to the Preds?
*Jackson* Oh I'll tell you what *AUDIBLE BLEEP* I would bring. I would bring some *BLEEP* passion. I'll bring some *Bleep* excitement! I will *BLEEP* make the *BLEEP* fans stand up on their *BLEEP* feet. And why the *BLEEP* do I keep *BLEEP* getting *BLEEP* Bleeped?
*Staffer and Jackson looks to GNASH who looks like he's got an Easy button in his paws. He pushes it and the *BLEEP* comes back. Staffer takes the button away from GNASH and hand him a $20*
*Staffer* Gnash, go buy yourself some BBQ ok?
*GNASH gleefully takes the cash and walks over to the counter. Cut to Action scenes and the pushing of 770-PUCK.*
I hope your referring to this when you came up with the idea...
Warning: Not Safe For Work - PG Rating - Language
Last edited by SLake: 08-06-2010 at 10:12 AM.
Reason: Added warning on video
*Random Preds staffer sits across Justin Timberlake (Memphis)*
So Mr. Timberlake, what would you bring to the Preds?
*Timberlake* Oh, I got moves. I can make every game a party.
*TImberlake starts dancing for the staffer but staffer looks unimpressed and frowns.*
*Staffer* Sorry, Mr. Timberlake, but we have GNASH for that.
*Cut to GNASH with an overly sized 1980's boombox and begins to dance for Timberlake and staffer*
*Staffer* We have an opening in concessions.
*Cut to action scene and pushing of 770-PUCK*
Second commerical
*Random Preds Staffer with Jordin Tootoo standing next to the U of Kentucky hockey girls fron the Kentucky posters*
*Staffer* Ladies, I am utterly thrilled that you decided to help the Nashville Predators to push hockey into Kentucky. We love our fans and we want more fans in the state of Kentucky.
*Ladies nod wearing the UK hockey jerseys* We are glad to help the Preds.
*Random staffer hands new Preds jerseys to the girls and cut scene to random staffer and Tootoo gawking as two Kentucky hockey jerseys come flying on to Staffer and Tootoo's head. Cut scene back to the hockey girls wearing the Preds jerseys. A tussle can be heard and Kellie Pickler starts screaming*
*Pickler* JORDIN!
*Tootoo stammers and tries to run from Pickler but off camera can be heard a struggling and sounds of pain from Tootoo. Staffer flintches from the sounds of fist hitting flesh.*
*Cut to action scenes and the pushing of 770-PUCK*
Last edited by BigFatCat999: 08-06-2010 at 10:11 AM.
*Cut to Jack's BBQ where Random Preds Staffer is sitting across from Samuel L. Jackson (Memphis).
*Staffer* So, Mr. Jackson, what do you think you would bring to the Preds?
*Jackson* Oh I'll tell you what *AUDIBLE BLEEP* I would bring. I would bring some *BLEEP* passion. I'll bring some *Bleep* excitement! I will *BLEEP* make the *BLEEP* fans stand up on their *BLEEP* feet. And why the *BLEEP* do I keep *BLEEP* getting *BLEEP* Bleeped?
*Staffer and Jackson looks to GNASH who looks like he's got an Easy button in his paws. He pushes it and the *BLEEP* comes back. Staffer takes the button away from GNASH and hand him a $20*
*Staffer* Gnash, go buy yourself some BBQ ok?
*GNASH gleefully takes the cash and walks over to the counter. Cut to Action scenes and the pushing of 770-PUCK.*
And you will know my name is the lord when I lay my vengeance upon thee
Nostalgia attack here. Does anyone remember the commercial with Vokoun and his "little blue car"? That was probably the best thing I have ever seen. ever.
On the Civil War idea....
(Dramatic announcing voice, with civil war re-enactment footage in the background) "140 years ago, Sherman made his march across the South. This year, the South marches back" Cut to shots of Tootoo and Co. beating the crap out of Columbus and other northern teams in fights and, of course, massive hits. Then the 770-Puck and whatnot.
*Collection of videos from southern hockey fans across the south defending their rights to have hockey. A basic polite FU to counter the haters. All the fans would be wearing jerseys from all the southern teams in the NHL. A constant cutting to people all over the south telling why they love hockey and how they are going to fight for it.*
This concept works well if you have all the southern hockey teams chipping in with clips.
(Dramatic announcing voice, with civil war re-enactment footage in the background) "140 years ago, Sherman made his march across the South. This year, the South marches back" Cut to shots of Tootoo and Co. beating the crap out of Columbus and other northern teams in fights and, of course, massive hits. Then the 770-Puck and whatnot.
While I think the War Between the States angle is a good one and your ideas are pretty cool, there is no way the PC police would allow a promotion to be based on that conflict.
my .02, nothing else to add.
While I think the War Between the States angle is a good one and your ideas are pretty cool, there is no way the PC police would allow a promotion to be based on that conflict.
my .02, nothing else to add.
That's why you don't out and out mention the "Civil War". You use the many other names the Civil War had:
The Battle of Northern Aggression
The Battle between the States.
ETc. ETC.
Inner two rings: Lexus.
Outer two rings: Krispy Kreme doughnuts.
The 303: Jim's bailbonds.
The Suites: Disney's the Suite Life
Concessions: TN State Board of Health
Anyone know if college nights will be back this season? With the whole "college kid who has no idea what he wants to do anymore" thing, I cant really take on the commitment to any season ticket package this season.
