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NHL Ticket Prices by Team and Season

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Old
09-06-2012, 03:09 PM
  #1
Buttonwood
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NHL Ticket Prices by Team and Season

Does anyone know where one could find this data?

Even a general discussion of ticket prices since the lockout would help. Ticket prices in other leagues by team and season (an average for average regular season ticket price for, say, the New York ____ in 2009) would be interesting.

Thanks.

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Old
09-06-2012, 03:16 PM
  #2
kdb209
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Since they will obviously come up in this thread - and sadly seem to be the only published yr-by-yr team listings, I might as well get this out of my system now.

Warning. TMR Alert. Warning.
Warning. TMR Alert. Warning.



Warning. TMR Alert. Warning.
Warning. TMR Alert. Warning.


You know the drill ...

[Standard TMR Disclaimer]
Those numbers are from Team Marketing Report - which has been debunked numerous times here as being wildly inaccurate for many teams due to methodological flaws.

Quote:
Originally Posted by kdb209
Quote:
Originally Posted by NJD8 View Post
Wait, you're basing this on the "leaked" Globe & Mail report, right?
Yes - and simple analysis done of actual Colorado (ColoradoHockeyFan) and San Jose (myself) ticket prices.

This post by CHF shows the flaw in TMRs methodology after they changed it in 2001 to arbitrarily exclude "premium" seats.

Quote:
Originally Posted by ColoradoHockeyFan View Post
Quote:
Originally Posted by kdb209
No. That is a BAD place to find pricing info.

The bogus numbers on the Team Marketing Report site have been debunked numerous times on the BoH board.

Probably the best (and possibly the only) numbers you are going to find for avg ticket prices were the numbers leaked last year in the Globe & Mail:

http://www.theglobeandmail.com/v5/co...pdf/NHLweb.pdf
Thank you. (And thanks to Fugu too.)

Continue to spread the message about the worthlessness of Team Marketing Report, and we will eventually triumph over misinformation! Can I get a hallelujah!

And to further the cause, here is the sorted version of the accurate numbers from that Globe and Mail link:

PHP Code:
Average ticket prices by team
Team                   2006
-07  2005-06
Toronto Maple Leafs    80.33    78.98
Colorado Avalanche     71.04    65.55
New York Rangers       63.53    54.19
Dallas Stars           61.43    58.37
Edmonton Oilers        61.14    50.20
Montreal Canadiens     60.82    58.74
Boston Bruins          59.71    56.61
Vancouver Canucks      58.74    56.24
Detroit Red Wings      56.95    56.72
Columbus Blue Jackets  56.07    53.77
Philadelphia Flyers    54.59    51.94
Minnesota Wild         54.54    51.18
Anaheim Ducks          52.25    49.79
San Jose Sharks        50.95    49.05
Calgary Flames         50.70    46.97
Ottawa Senators        50.38    45.30
New Jersey Devils      49.91    48.97
Los Angeles Kings      46.75    44.17
New York Islanders     45.04    46.30
Carolina Hurricanes    44.91    38.81
Tampa Bay Lightning    44.50    42.38
Phoenix Coyotes        43.60    45.66
Chicago Blackhawks     40.79    39.74
Nashville Predators    40.33    34.74
Florida Panthers       39.75    44.59
Washington Capitals    39.57    36.16
St
Louis Blues        39.50    35.23
Pittsburgh Penguins    38.62    38.05
Atlanta Thrashers      37.27    32.70
Buffalo Sabres         36.67    36.37
League average         52.13    49.31 
Edit: An additional note on one of the reasons that Team Marketing Report's numbers are bogus. Sometime around the 2000-2001 season, they inexplicably decided to stop including anything termed "premium seating" in their average ticket prices. This immediately invalidates their numbers because of the way in which they collect their data--from marketing reps of the respective teams. Each team is allowed to label as "premium seating" any portion of their arena. So a team like Colorado, for example, can simply say that the entire lower bowl is "premium," and exclude it from the average, which is how you wind up with their laughable (made-up) "average" ticket price of under $40!

Edit: For a clear illustration of the effect of the above artificial calculation of average ticket price, observe the historical prices reported by TMR documented here:

http://andrewsstarspage.com/NHL-Busi...ket-prices.htm

Note the average ticket prices reported for Colorado during the 2000-01 season and the 2001-02 season. According to TMR, the average ticket price dropped that year from $63.11 in 2000-01 to $37.36 in 2001-02. In other words, TMR would have you believe that the Avs, coming off of a Stanley Cup winning season, with one of the best single seasons ever put together by an NHL team, not only decided to drop their ticket prices (laughable enough), but decided to drop them by an unheard of 41%! (clearly more laughable). As a season ticket-holder for the past 12 years, I can assure you that no such thing happened (not that I needed to tell you this). There was no drop, obviously. There was an increase (also obviously). The artificial numbers reported by TMR that year (and every year thereafter) are simply the result of the seat classification flaw mentioned above in this post.
[/Standard TMR Disclaimer]

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Old
09-06-2012, 03:18 PM
  #3
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Winnipeg (average)
80-82 (or really close to it) a game last season

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Old
09-06-2012, 03:27 PM
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Alternative thought:

What would you think of the integrity of taking gate revenues (after finding them) and dividing by total attendance (average attendance x 41)?

Seems like it would be a better proxy for average ticket price (cost to the fans, which is what I'm really interested in) than TMR.

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Old
09-06-2012, 03:56 PM
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TMR 2011 (kdb's disclaimers still apply, though they have split regular and 'premium' tickets which may provide a more accurate view)

http://www.fancostexperience.com/pag...fci_pdfs/6.pdf


Last edited by danishh: 09-06-2012 at 04:10 PM.
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09-06-2012, 03:57 PM
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Well, if you want recent individual team numbers:

From the Sharks board season ticket price increases thread:

Quote:
Originally Posted by kdb209
Well the good news is - the pricing structure makes sense. Pollak has since fixed his blog post - he originally had the center ice and attack zone prices reversed (or myself and several others misread it originally).

And the bad news is - my seats went up the most (14.3%).

For comparison, here is last seasons seating chart with STH and baseline single game prices:




Season Ticket Holder Prices
Old LocationNew Location'10-'11'11-'12'12-'13delta '11-'12delta '12-'13
VIP GlassVIP Glass$160$172$1925.0%11.6%
Sideline ClubSideline Club$115$122$1306.1%6.6%
Premium GlassPremium Glass$111$118$1266.3%6.8%
End/Corner ClubEnd/Corner Club$105$112$1206.7%7.1%
Premium LowerPremium Lower$85$90$965.9%6.7%
Lower ReservedLower Reserved - Attack End$71$75$805.6%6.7%
Lower ReservedLower Reserved$71$75$765.61.3%
Upper RimUpper Rim$80$85$906.3%5.9%
Sideline Upper (2-12)Premium Upper Sideline$49$53$598.2%11.3%
Sideline Upper (2-12)Premium Upper Corner - Attack End$49$53$568.2%5.7%
Sideline Upper (2-12)Premium Upper Corner$49$53$538.2%0%
Goalie View (2-12)Premium Upper Goal - Attack End$38$42$4610.5%9.5%
Goalie View (2-12)Premium Upper Goal$38$42$4310.5%2.4%
Sideline Upper (13+)Upper Sideline$31$35$4012.9%14.3%
Sideline Upper (13+)Upper Corner - Attack End$31$35$3812.9%8.6%
Sideline Upper (13+)Upper Corner$31$35$3612.9%2.3%
Goalie View (13+)Upper Goal View - Attack End$19$23$2621.1%13.0%
Goalie View (13+)Upper Goal View$19$23$2521.1%8.7%
Doing a rough SWAG calculation based on the '12-'13 STH prices - and an estimate of the relative size (sections & rows) of each price range - I get an avg STH price of ~$80.24. If you assume that some seats will be sold at partial STH, group sales, and full box office prices the real avg price would be a bit higher - ~14K out of 17.6K seats are STH seats.

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Old
09-06-2012, 04:08 PM
  #7
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Quote:
Originally Posted by danishh View Post
TMR 2011 (kdb's disclaimers still apply, though they have split regular and 'premium' tickets which may provide a more accurate view.

http://www.fancostexperience.com/pag...fci_pdfs/6.pdf
Damn, I'll have to update my disclaimer now.

But looking at the Sharks numbers ($49.73 / $112.68 "premium") it looks like their "avg" ticket price excluded pretty much the entire lower bowl as "premium". I calculated an avg price of ~$115 for the lower bowl and ~$46 for the upper (an ~$80 avg).


Last edited by kdb209: 09-06-2012 at 04:14 PM.
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Old
09-06-2012, 04:09 PM
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ugh, that fci just reminded me of montreal's absolutely ridiculous beer prices: 10 bucks. Highest in north american pro sports... this from a team owned by the first family of beer.

next highest is new york knicks (9.50, which is funny because rangers fans get the same beer in the same seats from the same concessions for 7.50) and the san diego chargers + phoenix suns (9.00 each)

average beer prices are
MLB : 6.10
NHL : 6.80
NBA : 6.96
NFL : 7.28

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Old
09-06-2012, 07:22 PM
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How the hell are ****** teams like Colorado and Toronto charging so much for ticket prices?

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Old
09-06-2012, 08:05 PM
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Quote:
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How the hell are ****** teams like Colorado and Toronto charging so much for ticket prices?
Because people will pay it
At least in Toronto they will

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