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The NPD Group: Country Music Rises to Become America’s Favorite Genre in 2012

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02-28-2013, 07:09 PM
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The NPD Group: Country Music Rises to Become America’s Favorite Genre in 2012

http://www.sfgate.com/business/prweb...me-4317562.php


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The once mighty classic-rock genre falls to second place, due to growing popularity and cross-generational appeal of country music.

Port Washington, N.Y. (PRWEB) February 28, 2013

According to newly released information from The NPD Group, a global information company, country music surpassed classic rock, to become America’s most popular music genre last year.

To determine a music genre’s popularity, NPD’s “Annual Music Study 2012” surveyed consumers’ about their favorite music genres, including not only what they actively listened to, but also the music they purchased and the concerts they attended. The study revealed a 1 percentage point rise in the percentage of country music fans in 2012 (28 percent), a 2 percentage point decline in the percentage of classic rock fans (27 percent), and no change in the percentage of top-40 fans (19 percent).

“Country music has become America’s favorite genre, mostly because of its diversity and the accessibility of its artists to young and old alike,” said Russ Crupnick, senior vice president of industry analysis at NPD. “It doesn’t hurt that fans of country music, who were always strong CD buyers, are rapidly adopting newer forms of music acquisition and listening options, including digital music downloads and streaming services.”

NPD found that country music is a popular choice among all age demographics. By contrast, classic rock is most popular among music listeners aged 36 and older. According to Crupnick, “electronic dance music gets a lot of industry attention these days, but 18-to-25-year-olds are twice as likely to say they are fans of country music. Even among teens, country music ranks third, following rap/hip-hop, and pop/top-40.”

Data note: Information in this press release is derived from NPD’s “Annual Music Study 2012,” which is based on online surveys completed by 5,406 individuals. All data is weighted and projected to be representative of the U.S. Internet population (age 13 and older). Consumers were asked to select the three genres they were most interested in, and that they regularly listened to, purchased CDs or digital downloads, or attended shows.







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02-28-2013, 08:26 PM
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Eww.

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03-01-2013, 05:00 AM
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Eww.
Agree...

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03-01-2013, 07:52 AM
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If true, this news is vaguely depressing.

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03-01-2013, 07:52 AM
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Sooo many people think Taylor Swift is country...

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03-01-2013, 07:53 AM
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If true, this news is vaguely depressing.
Perhaps you should write a country song about it?

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03-01-2013, 08:00 AM
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Most "country" I hear on the radio or whatever has no resemblance to what I think it should sound like. Mostly just pop/rock with an accent.

Hank Williams III I can dig.

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03-01-2013, 08:16 AM
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Quote:
Originally Posted by Diskothek View Post
Most "country" I hear on the radio or whatever has no resemblance to what I think it should sound like. Mostly just pop/rock with an accent.

Hank Williams III I can dig.
I agree

but to be honest, as much as I don't like country, it's better than Justin Bieber and One Direction. So, it could be worse

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03-01-2013, 08:57 AM
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Quote:
Originally Posted by Jussi View Post
Perhaps you should write a country song about it?
Yesterday, written by John, Paul and Kihei

"Yesterday....country music seemed so far away,
now I find that it is here to stay,
Oh, I believe in yesterday

Nowadays, rock is not half of what it used to be,
there's bad music flowing over me,
Oh, would it please just go away.

Why people like this stuff, I don't know, I couldn't say
It sounds like **** to me, oh, I long for yesterday

Yesterday, country music seldom got air play
Now, this crap is everywhere today
Oh, I believe in yesterday."


Last edited by kihei: 03-01-2013 at 01:15 PM.
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03-01-2013, 10:48 AM
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03-01-2013, 11:01 AM
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As far as modern music (music being put out in the present) is concerned, I find modern country to be my favourite.

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03-01-2013, 11:41 AM
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Country has turned more into Country pop now. There's some guys I like, Easton Corbin, occasional Jason Aldean, Billy Currington. There really isn't a genre I don't like, other then Metal.

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03-01-2013, 01:53 PM
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Nothing wrong with Country. I wouldn't consider myself a fan of it per se, but I don't holler in terror whenever I hear it. I actually enjoy some of what I hear.

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03-01-2013, 02:08 PM
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Quote:
Originally Posted by Jussi View Post
Sooo many people think Taylor Swift is country...
Ding ding ding. Sure Country music is America's favorite genre if it's not actually Country music.

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03-01-2013, 02:31 PM
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Gross.

Half of that **** ain't even country music. Johnny Cash is spinning in his grave.

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03-01-2013, 05:06 PM
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Quote:
Originally Posted by Diskothek View Post
Most "country" I hear on the radio or whatever has no resemblance to what I think it should sound like. Mostly just pop/rock with an accent.

Hank Williams III I can dig.
I'm with this guy. Old country is allright with me.

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03-01-2013, 05:36 PM
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Quote:
Originally Posted by SniperHF View Post
Ding ding ding. Sure Country music is America's favorite genre if it's not actually Country music.
Quote:
Originally Posted by Bob Richards View Post
Gross.

Half of that **** ain't even country music. Johnny Cash is spinning in his grave.
Genres evolve over time. Classic rock and modern rock aren't the same thing, just as Classic Country and Modern Country aren't the same either.

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03-01-2013, 05:46 PM
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Patsy Cline
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Taylor Swift

I actually love a lot of bands and artists that incorporate folk and country, but modern country music is pretty terrible.


Last edited by Trance Kuja: 03-01-2013 at 05:57 PM.
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03-01-2013, 05:57 PM
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There's a difference between Country and Pop Country. Some modern country is a mix of rock and country which can work (Brantley Gilbert, Eric Church (except that stupid Jesus song))

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03-01-2013, 07:12 PM
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Quote:
Originally Posted by Jussi View Post
Sooo many people think Taylor Swift is country...
Sadly this **** dominates the country music airwaves nowadays. Country music radio will play anything that gets it more listeners, more advertisers and therefore more dollars.

Can hardly listen to country radio any more.... total gone downhill in my opinion.

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03-01-2013, 07:15 PM
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At least it isn't indie music.

Although country is probably the second worst genre IMO.

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03-01-2013, 07:22 PM
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At least it isn't indie music.

Although country is probably the second worst genre IMO.
Are you implying indie music is bad?

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03-01-2013, 07:25 PM
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Are you implying indie music is bad?
Imply? Pretty sure he straight out said it.

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Old
03-02-2013, 03:36 AM
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The new country pretty much sucks these days. But rather take that than what they call rap these days. Or any days actually.

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03-02-2013, 03:57 AM
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Some country is at least respectable. Better than most of the Hip/Hop, Pop, and Rap of today.

Quote:
Originally Posted by Bruins Stooge View Post
Country has turned more into Country pop now. There's some guys I like, Easton Corbin, occasional Jason Aldean, Billy Currington. There really isn't a genre I don't like, other then Metal.
Why don't you like Metal?

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