Maybe the plan is if the Habs hit a rough patch L'Oreille will return. It is a perfect goal song, the "Allez Montreal" chorus (earlier I didn't know this was the only part of the song used), is simply more suitable as a motivational cheer than as a goal celebration as many have noted.
Why do you guys hate loco locass? They are beloved of the fans, amazing lyricists and honestly make very good music if you like their views... I understand this is not a french board, but this is a song for the fans, who are french, this will rally them much more because of the insane popularity of the group/song. Well anticipated and deserved. About time.
I read an article before this thread was even started, it's only for playoffs, that's what Geoff said in his e-mail to them.
As for the song itself, considering everything surrounding pro sports is incredebly corny, corporative and depressive, Loco Locass did an ok job; i remember when everybody was going wild on the Anakin slayd, this was the most stoopid musique en cannes. Loco locass song outside the sport world is bad, but in this universe of cheesynes and corporative marketing of pro sport that we swim in everyday, it's perfectly legit.