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The Business of Hockey Discuss the financial and business aspects of the NHL. Topics may include the CBA, work stoppages, broadcast contracts, franchise sales, NHL revenues, relocation and expansion.

Chris Johnston: NHL to open European office by 2015, More NHL Games in Europe?

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Old
07-21-2013, 07:26 PM
  #26
saffronleaf
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Originally Posted by rojac View Post
So, you want to turn the Stanley Cup into a second rate trophy. No way.
I wouldn't mind keeping the Stanley Cup as an NHL championship title. I don't think European leagues, for the time being, can compete anyways because the NHL is the best league in terms of talent.

But even if (or when) the KHL grows and becomes a truly pan-European league that can compete with the NHL, I still wouldn't mind keeping the Stanley Cup as an NHL championship title. That's what the Stanley Cup has been for most of its existence. There's an allure to the trophy and it is an integral part of the NHL. Even when there were those awesome Soviet teams and what not, I haven't really care that they couldn't compete for the Stanley Cup. It's our (NA's) cup.

I'd rather that they establish a unique trophy for the Champions League (or whatever you want to call a tournament wherein the best NHL teams and KHL/Euro-league teams compete.


Last edited by saffronleaf: 07-21-2013 at 07:33 PM.
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07-21-2013, 07:58 PM
  #27
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Originally Posted by saffronleaf View Post
I wouldn't mind keeping the Stanley Cup as an NHL championship title. I don't think European leagues, for the time being, can compete anyways because the NHL is the best league in terms of talent.

But even if (or when) the KHL grows and becomes a truly pan-European league that can compete with the NHL, I still wouldn't mind keeping the Stanley Cup as an NHL championship title. That's what the Stanley Cup has been for most of its existence. There's an allure to the trophy and it is an integral part of the NHL. Even when there were those awesome Soviet teams and what not, I haven't really care that they couldn't compete for the Stanley Cup. It's our (NA's) cup.

I'd rather that they establish a unique trophy for the Champions League (or whatever you want to call a tournament wherein the best NHL teams and KHL/Euro-league teams compete.
My point is that once you have the Stanley Cup champion play someone else for another trophy, the Stanley Cup becomes a second rate trophy -- it effectively becomes the equivalent of what the Prince of Wales and Campbell trophies are today.

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07-21-2013, 08:12 PM
  #28
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Originally Posted by rojac View Post
My point is that once you have the Stanley Cup champion play someone else for another trophy, the Stanley Cup becomes a second rate trophy -- it effectively becomes the equivalent of what the Prince of Wales and Campbell trophies are today.
I don't know about that: Soccer clubs don't seem to care less when they win the Premier League and don't win the Champions League.

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07-22-2013, 12:19 AM
  #29
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Given the apparent mandate that every team must play overseas once during the current CBA, I'd think that the league may have worked out some generic formula for their compensation for giving up a home game, or made that the cost to each team for going once. Will have to check the CBA to see if there are details.
Without any links readily at hand: Under the past CBA media articles said that the NHL reimbursed each of the teams for a lost preseason home game as if they had sold out their arena plus an unspecified extra amount to cover the inconvenience.

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07-22-2013, 10:07 AM
  #30
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Originally Posted by rojac View Post
My point is that once you have the Stanley Cup champion play someone else for another trophy, the Stanley Cup becomes a second rate trophy -- it effectively becomes the equivalent of what the Prince of Wales and Campbell trophies are today.
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Originally Posted by DyerMaker66 View Post
I don't know about that: Soccer clubs don't seem to care less when they win the Premier League and don't win the Champions League.
Exactly.

There are tons of examples where the 'qualifying criteria' for one title is infinitely more important than whatever title is 'technically' bigger.

The UEFA Champions League is still the most important club title, regardless of the fact that the FIFA Club World Cup exists. The European Cup isn't devalued because the Confederations Cup exists. The UEFA Super Cup doesn't supersede the Champions League, the Charity Shield doesn't supersede the FA Cup, or the League Title.

This perspective of 'de-valuing' a trophy because of a different level of international competition is a uniquely North American thing. Games can't just happen for the sake of competition to people with this insulated mind frame.

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07-22-2013, 10:31 AM
  #31
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I think there would be much less interest in North America. Perhaps they should try to entice the SC champs by reducing their pre-season schedule by 3-4 games and the general interest by having the tournament played in a hybrid rink?
Depends tho... Some teams like the Habs/Leafs have 8 pre-season games and force their ticket holders to buy all the home ones at full price. It would be a significant revenue loss.

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07-22-2013, 12:10 PM
  #32
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Depends tho... Some teams like the Habs/Leafs have 8 pre-season games and force their ticket holders to buy all the home ones at full price. It would be a significant revenue loss.
Notice I was talking about SC champs.

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07-22-2013, 12:56 PM
  #33
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The UEFA Champions League is still the most important club title, regardless of the fact that the FIFA Club World Cup exists.
Does the Euro champion actually show starters up to this FIFA club world cup or do they send their 3rd stringers to play their opposition?

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07-22-2013, 01:04 PM
  #34
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Does the Euro champion actually show starters up to this FIFA club world cup or do they send their 3rd stringers to play their opposition?
Im pretty sure they send the whole first team, but as far as who actually sees the field, it is usually a hodge-podge of young guys and older veterans. They don't field their A-team, but they aren't throwing up the youth squad like its a pre-season tour of North America either.

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07-22-2013, 01:22 PM
  #35
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By an office in Europe do they actually mean a head office like in New York?

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07-22-2013, 01:58 PM
  #36
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By an office in Europe do they actually mean a head office like in New York?

I doubt it would be something that extensive. The NY office runs the entire league. Last tax return I saw had roughly $75-80 million in operating expenses, inclusive of salaries.

It would probably be a commercial branch.

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07-22-2013, 04:17 PM
  #37
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I think it'll be analogous to the NFL or NBA's offices.

http://www.nba.com/global/uk/nba_lon...ce_070516.html

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the office, which is planned to open this summer, will focus on grassroots and business development efforts in Great Britain and throughout Europe.

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07-22-2013, 05:54 PM
  #38
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I doubt it would be something that extensive. The NY office runs the entire league. Last tax return I saw had roughly $75-80 million in operating expenses, inclusive of salaries.

It would probably be a commercial branch.
Yeah, that's what I meant. Something that makes it easier for fans to get in touch with the NHL and able to sell things to the fans and bring it closer to them.

If they open it in the London I might apply to work there just for the hell of it.

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07-22-2013, 06:22 PM
  #39
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I'm pretty confident it'll be in London

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07-22-2013, 06:32 PM
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Obviously I'd guess there'd be a news item about it but do you think it'd be something they advertise for people to work there. Unless they have representatives that are working in America and willing to move over.

I'm thinking into this too much.

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07-27-2013, 03:32 PM
  #41
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I'm pretty confident it'll be in London
Pfff, Gothenburg.

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07-27-2013, 03:56 PM
  #42
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Originally Posted by Brodie View Post
I'm pretty confident it'll be in London
Would be pretty poorly planned if that turns out to be the case. A European NHL office should reasonably be in a hockey city on the continent (like Berlin or Zurich), closer to the relevant media companies, sponsors, the IIHF and potential employees rather than a city that's both culturally and geographically isolated from the big European hockey markets.

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Pfff, Gothenburg.
Well, it is little London after all!


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07-27-2013, 04:38 PM
  #43
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MLB, the NBA and the NFL all have their European offices in London. Most American companies have their European head offices in the UK. I doubt there's any actual fiscal benefit for opening up an office in a more provincial city just because it's a "hockey city"... if that were a concern, the league would still be based in Montreal.

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07-27-2013, 04:45 PM
  #44
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MLB, the NBA and the NFL all have their European offices in London.
Yes. London. Makes a lot more sense, far more prestigious than say... Paris for example.

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07-27-2013, 06:55 PM
  #45
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Would be pretty poorly planned if that turns out to be the case. A European NHL office should reasonably be in a hockey city on the continent (like Berlin or Zurich), closer to the relevant media companies, sponsors, the IIHF and potential employees rather than a city that's both culturally and geographically isolated from the big European hockey markets.

Well, it is little London after all!

If HF is any indicator, Germany gives us the most traffic out of the European countries. I know the leagues there don't get as much attention as the Swedish, Finnish or Russian ones do, but they seem to like hockey there.

That said, Brodie is probably right that the NHL would follow suit (as they always do) and do what the NBA or NFL did.

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07-27-2013, 07:32 PM
  #46
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Without any links readily at hand: Under the past CBA media articles said that the NHL reimbursed each of the teams for a lost preseason home game as if they had sold out their arena plus an unspecified extra amount to cover the inconvenience.
Wow, that's a ton of money. I don't really get the NHL playing in Europe, but obviously it does minimize the impact if someone is willing to take a financial bath to have two teams play in their rink in Europe.

How many fans do they really win over with these games, and more importantly for the NHL, how much money does it make them long term? They can't go to games regularly because they live 5,000 miles away, and they can't booster the Neilsens because, well, they live 5,000 miles away and games start after midnight their time.

Plus, why does the players' union go for this when there's no financial reward for the players and it further taxes them unnecessarily?

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07-27-2013, 08:41 PM
  #47
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Plus, why does the players' union go for this when there's no financial reward for the players and it further taxes them unnecessarily?
I'd assume it's because it increases the customer base for the NHL which increases revenues which increases the players' share of the pool.

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07-27-2013, 10:25 PM
  #48
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Originally Posted by Brodie View Post
MLB, the NBA and the NFL all have their European offices in London. Most American companies have their European head offices in the UK. I doubt there's any actual fiscal benefit for opening up an office in a more provincial city just because it's a "hockey city"... if that were a concern, the league would still be based in Montreal.
The businesses that'd actually be willing to give the NHL significant amounts of money, be it as rights holders, sponsors or event organisers aren't based in the UK though. Most of them are in the German-speaking part of Europe.

The NHL has it's head office in New York because that's where the money is in North America, as far as hockey is concerned the European money isn't in London.

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07-27-2013, 10:44 PM
  #49
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Originally Posted by Bonk View Post
How many fans do they really win over with these games, and more importantly for the NHL, how much money does it make them long term? They can't go to games regularly because they live 5,000 miles away, and they can't booster the Neilsens because, well, they live 5,000 miles away and games start after midnight their time.
International broadcast rights are a potential goldmine for the NHL. The noon and afternoon weekend games are played during European prime time and Europe is littered with premium sports networks willing to part with good money for new content should there be a demand.

Then there's merchandise sales, page hits for NHL.com, GameCentre subscriptions, sponsorship and the income from the games themselves. The Florida Panthers would never be able to charge $120+ for nosebleed tickets at the BB&T Center but send them to Stockholm to face the Rangers or Red Wings and they'll sell out multiple nights at that price.

Quote:
Plus, why does the players' union go for this when there's no financial reward for the players and it further taxes them unnecessarily?
Because people like to travel to new places. And because much of the NHLPA is European. And because they have no choice.

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07-27-2013, 10:56 PM
  #50
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http://www.sportsnet.ca/hockey/nhl/j...the-beginning/




The live game distribution in Europe has been promised for a long time now, but not sure how much better it is today. Our European readers can perhaps update us.

Secondly, interesting to note that every NHL team has to make one trip to Europe before the current CBA expires. Not sure if it was the teams themselves controlling who gets to go.
I thought it was "every team who gets asked by the NHL to play a game in Europe" has to play there at least once during the course of this CBA and not every team has to play there.

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