Hey, Jeter has been around for ages and last year he still had the #1 selling jersey. Again lol. I think Crosby's absence has hurt his jersey sales. Ironically, he needs to start lighting the lamp like Giroux did tonight. Then his jersey sales will pick back up again.
Jeter plays in the largest market, as does Callahan. Hence the large amount of sales. If Callahan played in Ottawa, he wouldn't be in the top 50.