Wow. So much for the lockout damaging hockey. Ticket prices and TV ratings skyrocketing.
Quote:
Originally Posted by MSG
Through 11 games on MSG or MSG+, Rangers telecasts have averaged a 1.95 Nielsen household rating, up 187% compared to the first 11 games of the 2011-12 regular season (0.68 HH) and up 97% compared to the 2011-12 season final average (0.99 HH).
In the key demographic of Adults 25 to 54, MSG Networks’ Rangers telecasts have averaged a 1.52 rating, up 280% compared to the first 11 games of the 2011-12 season (0.40 A25-54) and up 162% versus last season’s final average (0.58 A25-54).
With the deep playoff run, the acquisition of Nash, and people craving more hockey with the lockout... I'm not really surprised that viewing went up though tripling the viewing is insane
Those numbers are extremely impressive but it is important to note that those first 11 games did include a Friday afternoon game in Europe and a lot of late start times with the opening road trip. Not exactly ideal for ratings. Regardless, that's a massive jump over the final average.
Wow. So much for the lockout damaging hockey. Ticket prices and TV ratings skyrocketing.
Lockouts are great for the owners. They pay half the salary, but a similar number of people wind up buying merchandise and even tickets. Most people go to games based on how much they can afford to do it. If you wanted to go 6 times this year, you will mostly likely still go the 6 times. Same for merchandise.
I was actually thinking a couple days ago of posting a poll here to see who stuck to their promise to boycott hockey and/or hockey merchandise purchases. I bet it was almost nobody.
I asked on the BoH, so I might as well ask it here as well. How many viewers are that on average?
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"Trust me I'm an expert, I watched 13 rangers games on NHL center Ice this year through streaming." -Starburst
"I don't even understand what the point of all this arguing is. Are you guys hoping that the other side is going to have an epiphany and go 'Oh, OH! You're right, we ARE going to lose this series!'" -Crease
Lockouts are great for the owners. They pay half the salary, but a similar number of people wind up buying merchandise and even tickets. Most people go to games based on how much they can afford to do it. If you wanted to go 6 times this year, you will mostly likely still go the 6 times. Same for merchandise.
I was actually thinking a couple days ago of posting a poll here to see who stuck to their promise to boycott hockey and/or hockey merchandise purchases. I bet it was almost nobody.
For a team like the Rangers, it is good because they do not have to pay rent. Teams that have to pay rent were much more impacted.
For a team like the Rangers, it is good because they do not have to pay rent. Teams that have to pay rent were much more impacted.
It doesn't quite work that way.
Rangers still have the carry cost of the arena. Whereas other teams have to pay rent, if they don't own the building there's no depreciation on their income statement.
Just because you're not paying rent doesn't mean you're not losing money by having your building empty.
Granted, MSG makes up more of the lost income by renting out the arena for other events, whereas less famous arenas can't fill in the gaps.
