Is actually pretty similar to the one described here:
Originally Posted by Fire Therrien
They did this thing before the Pens game tonight that emulated that One Shift commercial, they took clips and playbyplay from Mike Lange and turned into a couple goals that involved both the current era, the Cup years, and the pre-Mario time (the dark times). "Goligoski... moves it along for Recchi (1992)... long lead pass for Malkin... heeeeeee shoots and scores!"
Crazy how they actually made the play flow properly, not just random clips.
you see now a a commercial like this is much better, it doesn't come of off as an op Pens homer commercial.(I'm sure a lot of Pens fans would agree that this is a much better general NHL ad then the OPs also.)
I'm actually tired of this commercial, I liked it the first couple of times. By the end of the year I'll probably despise it. I liked the old Marc Bergevin/Steve McKenna commercials back before the lockout where they complained that each new bobblehead the team released wasn't them.
"Who is it this time? Is it me?"
"Yeah, why's he get one?"
*Bergevin makes the bobblehead nod along*
"'Yes Mario I pass you the puck, yes Mario I go to the net, Yes Mario..."
But it was one of the few hockey commercials I've ever seen that evoked some true emotion.
Yeah, watching that again sent shivers down my spine.
The 2 NHL clips ("Live Every Shift" & "Raise the Cup") are also my faves. The other clips are good, but they are using hockey as a vehicle to sell a product be it sports equipment or coffee or hamburgers, etc. The NHL ones are selling their own product and (IMO) have a cachet about them.