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Old
06-26-2009, 11:13 AM
  #1
TonySCV
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Interactive Kings Ad

I'll give the marketing guys some props for this one...

http://www.channel1media.com/kings/2009/

- T

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Old
06-26-2009, 11:27 AM
  #2
jimmy1100
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Quote:
Originally Posted by TonySCV View Post
I'll give the marketing guys some props for this one...

http://www.channel1media.com/kings/2009/

- T
Did you put an actual number in? If so, did you get a call? I put in a fake number and, of course, Brownie didn't get an answer.

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Old
06-26-2009, 11:30 AM
  #3
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FYI, don't listen to it with headphones on at full volume otherwise the guy we're all waiting for might not hear his cell phone.

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Old
06-26-2009, 11:39 AM
  #4
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Lol, I had them call my wife this morning. I wonder if the answering machine got it. The call went through in the video.

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Old
06-26-2009, 11:46 AM
  #5
TonySCV
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Quote:
Originally Posted by jimmy1100 View Post
Did you put an actual number in? If so, did you get a call? I put in a fake number and, of course, Brownie didn't get an answer.
You get a call... pretty much perfectly timed with the video. The video is different when you answer the phone.

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Old
06-26-2009, 12:22 PM
  #6
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Wow... That was genius. Good stuff. Amazing how they time that. That just made me very impatient, now I want to watch some Kings hockey. The season needs to start.

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Old
06-26-2009, 12:38 PM
  #7
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Pretty cool stuff, that deserves a Cannes award. . . .

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06-26-2009, 12:46 PM
  #8
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Really awesome. I really can't wait till the season starts. I need some Kings hockey damnit.

waaaaaaaaaah

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Old
06-26-2009, 01:00 PM
  #9
Quattro
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LOL - that was pretty cool

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Old
06-26-2009, 01:03 PM
  #10
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Thanks Tony...

That was fun.... I really got a kick out of it!

Also I save the pick of my named guy celebrating with the Kings! number 34! Nice Number but I have 13 on my Randart practive Jersey! Zieler needs to be sent to Manchester permanantly so another player can get 13! Its too kool a number for the crack pup!

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Old
06-26-2009, 01:20 PM
  #11
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Its pretty funny, and very creative. Had to do it twice so Jr. could be the one to get the call. He was "stoked."

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Old
06-26-2009, 01:23 PM
  #12
KINGS17
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Fantastic ad. Can't wait until my daughter gets home so she can get a call from Dustin.

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Old
06-26-2009, 01:28 PM
  #13
JPFT
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Could anyone tell me what happens?
I don't get it to load (stays at 0%)... Might be because I'm in Europe.

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Old
06-26-2009, 02:10 PM
  #14
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Quote:
Originally Posted by Jacob-KingsVisnovsky View Post
Could anyone tell me what happens?
I don't get it to load (stays at 0%)... Might be because I'm in Europe.

Wait a minute, it didn't load fast for me. Try again and see if it works.

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Old
06-26-2009, 02:26 PM
  #15
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Quote:
Originally Posted by Jacob-KingsVisnovsky View Post
Could anyone tell me what happens?
I don't get it to load (stays at 0%)... Might be because I'm in Europe.
like others said give it time to load, it takes awhile, but if you still have issues, another link to it from the Kings twitter page ... http://******/fS04

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Old
06-26-2009, 02:28 PM
  #16
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Too bad it doesn't work for us across the pond...

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Old
06-26-2009, 02:50 PM
  #17
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Hahaha that was pretty sweet

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Old
06-26-2009, 02:50 PM
  #18
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SPOILER ALERT ! don't read if you want to see it live for yourself in the USA / Canada

Well to those across the pond ...

Screen poops up announcing the Kings want " YOU ON THE TEAM !", and asks you to input your name and phone #.

Then a video kicks off with Kopitar, Brown and Greene in the lockeroom during 2nd intermission trailing by a goal and discussing about how they can't give up, and about the great comebacks they've had this last season {Edmonton, Atlanta and Dallas} shows in game flash backs of those games w/ voice over by Bob Miller.

Guys say they need a secret weapon to help with this comeback ... Brownie says don't worry he'll make the call ...

next thing you know YOUR phone # you entered starts ringing ... and Brown asks YOU to join the team, and press 1 to get a special offer on Kings tickets ...

Video continues with the newest King taking the ice ... YOU ... as it shows NAME you entered on the back of a jersey in the game video, helping to score and celebrate the winning goal ...

Video closes out with Lombardi quote "Playoffs are expected next year ... " and they want you to be a part of it, click a link to buy special discount season tics ....

- fin -

Kind of a cool interactive marketing ad, certainly better than Lubo's coooowkie's

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Old
06-26-2009, 03:02 PM
  #19
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That was really cool.

However, it doesn't hold a candle to the "I'll stop him!" action figure commercial they did two seasons ago.

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Old
06-26-2009, 03:20 PM
  #20
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That was awesome!

Wow, what a fun and interesting ad. Gotta love the shot on the ice at the end with your name on the back of someone's jersey. Makes me wish I had a kid to show this to. Hopefully it will get more than an eyeroll from the lady.

That is some clever stuff.

Did anyone listen to the call after pressing '1'? I just hung up... what's the offer they are pushing?

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Old
06-26-2009, 03:59 PM
  #21
Puck U
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Quote:
Originally Posted by JDM View Post
Did anyone listen to the call after pressing '1'? I just hung up... what's the offer they are pushing?
$11 "Die-Hard" Season Tic's

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Old
06-26-2009, 04:27 PM
  #22
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Holy Crap.. Dustin Brown Called my cell phone..my life's complete


But anyways, this was really clever

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