"While the game launches on Tuesday September 7th, one week before Launch we will have our NHL 11 USTREAM Launch Party where we showcase the entire game. We will be broadcasting LIVE on Tuesday, August 31st from 2-4PM EST from the NHL 11 Rookies Challenge event in Toronto. Not only will you be able to see NHL 11 in its entirety, you will be able to chat with some of the top draft picks from the 2010 NHL draft. Along with that we will give away tons of prizes including 2 games an hour that you will have on launch day. Make sure you are a fan of the EA SPORTS NHL fanpage and RSVP for your chance to win. See ya next week!"
Kevin Shattenkirk is going to take part in this if you guys want to check him out.