I dont know what to think of this, so take it with a grain of salt. But my brothers friends dad (I know lol) works for sportsnet and has said that they are doing these commercials to try to repair his image with canuck fans, which i guess could also infer MM on the panel more?
Nothing beats the Heritage Classic when he came on the Jumbotron advertising something and 50 000 fans simultaneously booed.
It was that stupid Can-Am Spyder trike thing, and that was the most animated the fans got all game. Canucks fans are universal in their hatred for Messier, and it sucks how much he's been on during commercials shilling all this Rogers garbage during games. That guy just sucks for soooo many reasons beyond just his Canucks tenure. Messier is all-around awful.